As a hiring manager in today’s workforce, appealing to and managing the expectations of millennial job candidates presents unique challenges. This demographic, born between the early 1980s to mid-1990s, brings a distinct set of values, attitudes, and desires to the workplace. Understanding these generational differences is key to attracting top millennial talent to your organization.
Defining the Millennial Mindset
Millennials grew up in a rapidly changing digital era. As a result, they tend to be more tech-savvy and desire a strong work-life balance. However, they also seek meaningful work, professional development, and desire frequent feedback from managers.
Some key traits that define the millennial mindset:
-
Tech fluency – Millennials are digital natives comfortable using technology. Provide the latest tools and expect tech literacy.
-
Work-life balance – Millennials avoid overwork and rigid schedules. Offer flexibility and emphasis on output over facetime.
-
Purpose – Millennials want meaning and impact from their work. Connect jobs to broader organizational goals.
-
Development – Millennials expect growth opportunities and skill-building. Offer mentorship, training, and clear paths for advancement.
-
Feedback – Millennials grew up getting feedback from family. Provide regular check-ins and performance reviews.
In summary, millennial employees are motivated by meaningful work that allows work-life balance, development, and open communication.
Millennial-Friendly Job Perks
To attract and retain millennial talent, consider offering the following popular job perks:
-
Remote work – Allow employees to work from home part or full-time. Studies show remote millennials are 13% more productive.
-
Flexible scheduling – Let employees modify start and end times. Millennials value freedom over set hours.
-
Student loan assistance – Offer to help pay off student loans as a long-term incentive.
-
Wellness perks – Provide gym discounts, healthy snacks, and mental health benefits. 75% of millennials rank wellness perks as very important.
-
Professional development – Offer tuition reimbursement, skills training, and mentorship programs to support growth.
-
Volunteer time off – Grant paid time off for volunteering and philanthropy. Supports millennial desire for purpose.
-
Sabbaticals – Provide opportunities for more experienced employees to take 1-2 month long paid sabbaticals.
The takeaway is to structure benefits and perks to allow work-life balance and continuous learning. These attract millennials.
Engaging Millennials During Recruiting
Attracting millennial talent also requires an understanding of their desires in the recruitment process:
-
Digital experience – Leverage digital channels and ensure a mobile-friendly application process. Millennials expect tech fluency.
-
Culture fit – Highlight company culture. Millennials choose employers aligned with their values.
-
Career growth – Demonstrate advancement opportunities during the hiring process. Outline growth trajectories.
-
Meaningful work – Emphasize opportunities to contribute and make an impact. Millennials want purpose-driven roles.
-
Flexibility – Be transparent about work schedules, remote work options, and emphasis on work-life balance.
-
Feedback – Discuss performance management, mentorship, and professional development during recruiting. Millennials expect continual feedback.
The key is showing how your workplace provides purpose, growth, work-life balance, and communication. Make this core to your employer brand.
Managing Millennial Employees
Once hired, millennial employees have expectations around management style, feedback, and communication. As a manager, I take the following approaches:
-
Provide context on how their role ladders up to company goals. Millennials want to understand impact.
-
Establish regular check-ins to provide mentoring and performance feedback. Millennials expect ongoing dialogue.
-
Be flexible and open to discussions around schedules, remote work, and work-life balance needs.
-
Offer opportunities for skills training, leadership development, and ** Raises.** Outline growth trajectories.
-
Leverage technology for communication, feedback, and transparency. Millennials prefer digital fluency.
-
Maintain an open door to answer questions. Create psychological safety for risks and creativity.
-
Recognize achievements with appreciation and small rewards. Millennials respond well to motivation.
Adjusting management and communication style to suit millennials can better engage and retain this important generation of employees. Their tech fluency, purpose-driven attitude, and growth mindset can greatly benefit organizations willing to adapt. By understanding the millennial perspective, hiring managers can take positive steps to attract, manage, and retain young talent.